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Integra en uno todos los canales de interacción con profesionales target

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Multichannel communication with Healthcare Professionals

Due to the complexity of the pharmaceutical market, the new reality brought to us by the recent pandemic, the increasingly dynamic profiles of Healthcare Professionals and Pharmaceutical Industry professionals, it is essential to provide sales teams with tools/channels that stand out for their innovative character, easy to use and that add real value to the limited time available to healthcare professionals. Always ensuring the accuracy and value of the information presented, regardless of the channel/functionality used.


Communication adapted to the preferences of each Health Professional
and the needs of each situation to build relationships of value and trust



Canales
Channels adjusted to
characteristics of industry communication
In a single platform, in a simple and intuitive way, all the traditional and digital channels, which allows a uniform and professional response: face-to-face visits, virtual visits, web-papers, web-symposiums, web-round tables, e-mail, chat, SMS...
Simple
Simple and intuitive use between
Healthcare Professionals and Representatives of the Pharmaceutical Industry
The Representative manages a panel of Health Professionals, assigned by his company, and has pre-loaded training and commercial content.
The Healthcare Professional, receives invitations and reminders with access links to visits, where he can access with just a click
Servicio
Customisable multichannel solutions
High degree of customization to the needs and functionalities adapted to the reality / target / market of each client. It is possible that the same customer has different versions of Repi, adapted to the commercial dynamics of each team
Analisis
Analytics and KPIs in real time
Access, in real time, to all interactions performed through dynamic KPIs by functionality, such as visit duration, promotional content presented, presentation order, among others.
Possibility of including forms for collecting business critical information (surveys, digital signature)

More than a multi-channel solution, an ActOne service/brand

Goal

Customer Success Implementation

We assume a partner role in the whole process of implementation/transformation

Customer service

Help Desk Support

We respond not only to technical but also to commercial challenges

Relationship

Second Line Management

Proactive monitoring of project indicators, making ongoing recommendations with improvement points, good practices and opportunities





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Repi Vs other solutions


Platform Database Consent collection Integration with other systems Communication channels Personalisation of the content presented Analytics
Repi ActOne
Pharmaceutical Industry Platforms
Undifferentiated high traffic platforms



Download eBook

multichannel communication eBook
in the pharmaceutical industry


This eBook describes the advantages of multichannel communication in health product promotion, how to implement a multichannel communication strategy, the daily life of the representative, good practices... and more!

Ebook




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Actone logo 2020

ActOne is a technology and services company, leader in knowledge management, information and communication systems.

ActOne has several solutions such as high level platforms in its Marketing & Sales business area. These offer modular sales support solutions: (OnePharma CRM, CLM), for communication (Repi) and analytics (OnePharma BI) for Pharmaceutical Companies.

All these solutions (including Repi) have been developed internally by ActOne, paying special attention during all processes to the best practices and specifications of the Pharmaceutical Industry